You Get What You Pay For
Free video sharing services out there absolutely have their place in your video marketing strategy, however, they were designed for individuals, not businesses and as a result have certain fallbacks. The strengths in the size of a company like YouTube also creates weaknesses:
- If you are a small company you will get lost in the mix.
- If you are a large company you can't get enough analytics due to privacy policies.
- Whatever the size of your organization YouTube won't tell you how to apply video to your marketing initiatives and greater marketing strategy.
Additionally, there are several feature related issues to relying solely on a sharing site like YouTube.
Sample Embedded YouTube Video |
Issues to Consider
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Sample Embedded Vipe Video |
Value of Vipe |